Your customers are talking, but are you really listening? Strong social listening programs can turn a negative comment into a follow, and a follower into an advocate. But where do you begin with Social Listening?
In this session, you will:
Identify popular use cases and benefits for social listening
Build a monitor to track mentions from specific keywords and phrases
Examine various data visualizations to track insights and learn from trends over time
Cassie Sneed Sr Customer Marketing Program Manager Reputation
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